Marketing for Nonprofits: How to Begin Doing a Lot with a Little


Do you want to take your nonprofit to the next level? Huron Pines is presenting the last in this year’s Regional Nonprofit Leaders Series workshop titled Marketing for Nonprofits: How to Begin Doing a Lot with a Little, in partnership with the Otsego County Community Foundation and the Community Foundation of Northeast Michigan. The workshop will be held on November 7th at the University Center, 80 Livingston Blvd, Gaylord, MI 49735. Cost is $20.00 and pre-registration is required.

This high-level presentation will cover some core fundamentals through a nonprofit lens. We will look at how to craft personas, how to use your internal resources, and how to leverage your external connections for greater impact. Once you comprehend the “why” of your mission, you can confidently provide resources and select channels for execution. Digital Marketing Specialist Joey DiFranco will be the presenter of this informative workshop.

Joey DiFranco lives in the digital marketing space. He has over ten years of creative and marketing experience in agency and in-house settings. He graduated from the Savannah College of Arts & Design with a Bachelors of Fine Arts in Film & Television Production in 2007. He has always loved being a storyteller, so this is a natural career fit. Currently, he works at TentCraft as a Digital Marketing Specialist and helps guide their marketing efforts and strategy through the digital lens. He is happy to call Leelanau County his home and enjoys spending copious amounts of time outdoors with his wife Shelli and their sons Renzo & Rocco.

You can learn more or register at